Big Star
Loyalty rewards, weekly ads, and savings – all in one app for Big Star Foods shoppers
Project overview
About project
The Big Star app allows customers to manage their loyalty program, see the weekly ad, clip coupons, and find other savings.
Our role
development
testing
Tech Stack
- Blazor
- .NET Core
- Microsoft SQL Server
- Microsoft Azure
- Azure DevOps Pipelines
- Blazor WebAssembly
- AI Chatbot
- Vector Database
- OpenAI API
- Retrieval-Augmented Generation
Platform
iOS
Industry
E-commerce, Grocery
Link
Website: https://mybigstarfoods.com
Mobile App: https://apps.apple.com/us/app/big-star-ms/id6738230312
Objective
Give Big Star Foods shoppers one app to manage their loyalty rewards, browse the weekly ad, clip coupons, and discover savings — all tailored to their home store.
Challanges
Key constraints shaping the build:
- Feature availability needed to adapt to the shopper's selected store and their role (guest vs. signed-in), without turning into a one-off build per store
- The AI Store Assistant's usefulness is tied directly to how complete the store and product metadata is, including in-store product locations
Implementation
How the app handles that:
- A modular feature set that can be enabled or adjusted per store
- Native iOS integrations – Face ID/Touch ID for sign-in, Apple Maps for directions
- An AI Store Assistant that deep-links straight into a product's page once it's found
Key features
Weekly Ads
Browse the weekly promotional catalog, pin favorites to the top of the list, and view ad pages in a printable, PDF-based layout.
Promotions
Clip coupons and browse special offers available at the shopper's selected store, complete with usage conditions.
Push Notifications
Get notified about updates and promotions, with a full notification history available inside the app.
Shopping List
Add and remove items while planning a trip, then send the finished list to an email address from the app.
Store Map & Directions
Find stores on a map and launch directions in Apple Maps with one tap.
Store Information
View store working hours, configurable per location, so shoppers always know if a store is open.
Social Links
One-tap redirects to the store's Facebook and Instagram pages without leaving the app.
Cooking Book
A recipe catalog with full ingredient lists and step-by-step cooking instructions.
AI Store Assistant
A chat-based assistant that answers store questions, helps find products, and deep-links straight to a product's page — including where to find it in-store, when that data is available.
Transaction History
Save and review past transactions in-app for reference and repeat purchases.
Scan & Recognize Products
Use the camera to recognize products or scan a barcode for instant details.
Job Application
Submit job application forms directly inside the app, no separate site required.
Biometric Authentication
Sign in quickly and securely with Face ID or Touch ID.
Loyalty & Points
Identify with a Member Card ID, earn points on purchases, and redeem them toward future purchases.
Result
Replaced scattered loyalty, coupon, and weekly-ad touchpoints with a single branded app for Big Star Foods shoppers.
Brought store navigation, recipes, and account features — transaction history, push notifications, job applications — into the same experience.
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